In this post you’ll learn the answers for the questions: what is organic website traffic? and how to increase it?
Traffic is certainly the biggest concern of any person who has a website. No matter the purpose(to share informative content or to promote a product), the amount of traffic the website gets can pretty much define the degree of success of the website. With no traffic going in nobody reads the content and for the ones who use it to promote a product, no prospects get to see the product. So, it comes as no surprise that it is important to know about the different types of traffic and how to increase them if you own a website. One of the different types of traffic is the organic traffic.
What is organic website traffic?
In a few words, organic traffic is a form of traffic the website gets without having to pay for it. An example of organic traffic is the traffic that comes from the search results of the search engines. One of the most known opposites of the organic traffic is the form of paid traffic called pay-per-click. So, organic traffic is obtained without the need to pay for it, it is a type of free traffic.
How to increase it?
There are many ways of increasing the amount of organic traffic a website gets, but putting any trickery aside, there are a few that everyone who wants to increase the amount of organic traffic should focus on. The first is to simply write amazing content. As mentioned in previous posts, if you write amazing (engaging and informative) content, sooner or later it will be discovered and shared by the target audience just like an amazing product or singer is discovered by its target audience. The second way of increasing organic traffic is by applying on page and of page SEO techniques.
After writing content that appeals to the target audience, the next step is to shape it in a way that search engines find appealing.
So, write great content first, and then apply on page SEO techniques to make it more appealing to the search engines.
It is all about knowledge and experience;)
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