Online Business Tools

Every field of life has it’s own set of “must have” tools crucial for success. Online marketing follows the rule. Below are 2 tools that everybody , no matter how experienced in building online businesses will always need in order to be successful.

1.Website Builder

Let’s face it. Not all of us have the skills or passion for programming required to write a website from scratch. The good news are that these days, technology is so advanced that even the ones who don’t know how to write code in HTML, CSS or Javascript can still create brand new websites in a matter of seconds. A good example is the tool below:

All that is required is a name and a click. That’s it! There are many other tools available, that come in many flavors. The point is that to create a website can be the easiest thing in the world as long as you have the right tools.

With the right tools, a complete newbie in online marketing can create websites that would probably take a couple months for an HTML developer to be able to develop.

2.Keyword Research Tool

Another essential tool is a keyword research tool. The reason why this tool is so important lies in the fact that often for a simple keyword like “How to make money online” there  are thousands and thousands of websites fighting for a spot in the first page of google’s search results. A good way to get over this problem is not by trying to write more words or better content. They could work, but chances are that you might also need a bit of luck if you are to achieve your goal with this method. A simple solution would be to try to target less competitive keywords  some decent amount of traffic. Less popular keywords might not bring as much traffic, but they give you the chance to rank higher with less effort. You can do this by using keyword research tools.

Keyword Research tools just like website builders come in many flavours, but the most basic ones give two important pieces of data: how competitive the keyword is and how much traffic does it get every month on average. An example of a  good keyword research tool is the one below:


The best way to grow is to know what works for others and based on that create your own strategies. The tools above are widely used and you also should, but don’t rely on them alone to boost your business. Create the habit of looking for and testing less popular tools. Before you notice you will have a costumized strategy that works in hands.

It is all about knowledge and experience 😉

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